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Take express delivery service as an example. Although we have never mentioned "air express" directly, its related concepts are always present. In the current era of rapid information development, the efficiency and quality of logistics services have become the key.

The construction of new information infrastructure, such as big data centers and cloud computing platforms, provides strong data support and computing power for the logistics industry. By collecting and analyzing massive amounts of data, logistics companies can more accurately predict market demand and optimize transportation routes and storage layouts.

The application of 5G technology further improves the real-time and controllability of logistics services. The low latency and high bandwidth characteristics make the monitoring of logistics transportation more accurate and timely. From the loading, transportation to delivery of goods, every link can achieve real-time data transmission and remote control through the 5G network.

The development of the industrial Internet has promoted the deep integration of logistics and manufacturing. Logistics companies can better connect with manufacturing companies and achieve collaborative optimization of the supply chain.

In summary, the development of new information technology has brought unprecedented opportunities and challenges to logistics services. Only by actively embracing these changes and constantly innovating and optimizing service models can logistics companies remain invincible in the fierce market competition.

Of course, the application of these new technologies is not smooth sailing. There are still many problems and challenges in the actual promotion and application process.

First of all, the upgrading of technology requires huge capital investment. For many small and medium-sized logistics companies, this is undoubtedly a heavy burden. They may lack sufficient funds to purchase advanced equipment and systems, thus being at a disadvantage in technological competition.

Secondly, the application of new technologies has also put forward higher requirements on the quality of logistics practitioners. Not only do they need to have traditional logistics business knowledge, but they also need to master certain information technology and data analysis capabilities. However, the current talent training system in the logistics industry cannot fully meet this demand, resulting in a prominent talent shortage problem.

In addition, data security and privacy protection are also issues that cannot be ignored. As logistics companies collect and process more and more personal and business data, how to ensure the security of this data and prevent data leakage and abuse has become an important issue.

Despite facing many difficulties, we have also seen many positive responses and innovative practices.

Some large logistics companies have achieved complementary resource advantages by cooperating with technology companies to jointly develop and apply new technologies. At the same time, the government has also introduced a series of supporting policies to encourage logistics companies to carry out technological innovation and upgrades, providing a good policy environment for the development of the industry.

In terms of talent cultivation, more and more universities and vocational colleges have opened professional courses related to logistics information technology, cultivating a group of talents with professional knowledge and skills. In addition, enterprises themselves have also strengthened internal training and employee continuing education to improve the comprehensive quality of employees.

In order to ensure data security, logistics companies have strengthened network security protection measures and established a sound data management system. At the same time, the continuous improvement of relevant laws and regulations has also provided strong legal protection for data security and privacy protection.

Looking to the future, the synergistic development of new information and logistics services has broad prospects. With the continuous advancement of technology and the deepening of its application, we have reason to believe that logistics services will become more intelligent, efficient, green and safe, and make greater contributions to the development of the economy and society.

In this era full of opportunities and challenges, each of us should pay attention to and support the innovative development of the logistics industry and jointly promote social progress.