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In today's digital age, various new economic forms are constantly emerging. The rise of the e-commerce industry has not only changed the way people shop, but also had a profound impact on the economic structure and industrial development of the entire society. As an important supporting link in the e-commerce industry, e-commerce express delivery plays an increasingly critical role. Although on the surface, the cooperation between Aozhe International and Peking University seems to have no direct connection with e-commerce express delivery, in fact, there are many deep-seated logics related to e-commerce express delivery hidden behind it.

The rapid development of e-commerce is inseparable from efficient express delivery services. Express delivery companies continue to optimize logistics networks, improve delivery speed and service quality to meet consumers' expectations for quick delivery. This enables e-commerce platforms to attract more users and expand market share. At the same time, the big data of e-commerce express delivery also provides strong support for the company's operational decisions. By analyzing express delivery data, e-commerce companies can better understand consumer needs and behaviors and optimize product recommendations and marketing strategies.

However, the development of e-commerce express delivery has not been smooth sailing. In the process of rapid expansion, it also faces a series of challenges. For example, the environmental pollution caused by express packaging is becoming increasingly serious. How to achieve green packaging and sustainable development has become a problem that needs to be solved urgently. In addition, the protection of the labor rights and interests of couriers is also an important social issue. The high-intensity work and unstable income treatment need to be paid attention to and improved.

Back to the cooperation between Aozhe International and Peking University, this cooperation is expected to play an important role in solving problems related to e-commerce express delivery. The research methods of computational sociology can deeply explore the social laws and behavior patterns behind e-commerce express delivery data, and provide a scientific basis for policy formulation and corporate decision-making. Through the study of the labor rights and interests of couriers, it can promote the improvement of relevant laws and regulations and the optimization of corporate management. For the environmental protection issues of express packaging, cooperative research may also bring innovative solutions and promote the sustainable development of the e-commerce express delivery industry.

In short, although the cooperation between Aozhe International and Peking University is not directly aimed at e-commerce express delivery on the surface, from a deeper level, this interdisciplinary research cooperation has important potential value and positive significance for promoting the healthy development of the e-commerce express delivery industry.