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In today's globalized economic landscape, air transport and cargo transportation plays a vital role, especially for China's innovative pharmaceutical companies. With the rapid development of the pharmaceutical industry, cross-border cooperation transactions are becoming more and more frequent. In the first half of the year, there were more than 40 cross-border cooperation transactions by China's innovative pharmaceutical companies. In this context, air transport and cargo transportation has become one of the key factors affecting the development of pharmaceutical companies.

Air transport has the significant advantages of high speed and high efficiency. For pharmaceutical products, especially some medicines that need to be stored under specific temperature and environmental conditions, air transport can ensure their quality and effectiveness. This enables innovative pharmaceutical companies to bring their research and development results to the international market more quickly to meet the needs of patients.

However, the cost of air freight is relatively high. For Chinese innovative pharmaceutical companies, how to reasonably control costs and improve bargaining power while taking advantage of their advantages has become an important issue.

First, pharmaceutical companies can reduce costs by optimizing transportation plans. They can establish long-term and stable cooperative relationships with airlines to strive for more favorable freight rates and service terms. At the same time, they can rationally plan transportation routes and batches to improve transportation efficiency and reduce unnecessary expenses.

Secondly, strengthening supply chain management is also an important way to improve bargaining power. By integrating upstream and downstream resources, information sharing and collaborative operations can be achieved to reduce the risks and costs of the entire supply chain. For example, by working with suppliers to optimize packaging design, reduce volume and weight, and thus reduce transportation costs.

Furthermore, improving the competitiveness of one's own products is also the key to enhancing bargaining power. Researching and developing pharmaceutical products with unique advantages and high added value can increase the voice of pharmaceutical companies in the market. When pharmaceutical companies' products have outstanding performance in terms of quality, efficacy and safety, they will be more confident in negotiating with airlines to obtain more favorable transportation conditions and prices.

In addition, Chinese innovative pharmaceutical companies can also use policy support to improve their bargaining power. The government has paid great attention to and supported the development of the pharmaceutical industry, and has introduced a series of policies and measures to encourage innovation and cross-border cooperation. Pharmaceutical companies should make full use of these policies to strive for more preferential treatment and subsidies and reduce air transport freight costs.

From a more macro perspective, the development of air transport cargo has also brought new opportunities for China's innovative pharmaceutical companies. With the continuous integration and expansion of the global pharmaceutical market, fast and efficient logistics and transportation have become an important support for pharmaceutical companies to expand into the international market. By strengthening cooperation with air transport companies, China's innovative pharmaceutical companies can better integrate into the global industrial chain and enhance their status and influence in the international market.

However, achieving these goals is not a one-off process, and requires continuous innovation and efforts from China's innovative pharmaceutical companies. At the same time, it also requires the government, enterprises and all sectors of society to jointly create a good development environment, promote the coordinated development of air transport cargo and the pharmaceutical industry, and provide strong guarantees for the rise of China's innovative pharmaceutical companies.

In short, with more than 40 cross-border cooperation transactions in the first half of the year, China's innovative pharmaceutical companies should fully realize the importance of air transport and cargo, improve their bargaining power through various means, achieve sustainable development, and make greater contributions to the global pharmaceutical industry.