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Air freight, with its high efficiency and speed, can deliver goods to the destination in a short time, which is crucial to meet the rapid changes in the market and the immediate needs of consumers.

P&G China owns many well-known brands, such as Safeguard. In a fiercely competitive market, accurately grasping consumer needs is the key to success. The "fast, accurate and comprehensive" consumer insight concept proposed by Xu Min emphasizes rapid response, accurate understanding and comprehensive coverage of consumer needs.

This concept complements the high efficiency of air freight. Fast freight services can ensure that P&G's products reach the market in a timely manner to meet consumer needs. At the same time, accurate logistics planning and a comprehensive transportation network also provide strong support for P&G's goal of achieving consumer insights.

The high efficiency of air freight transport enables products to enter the market quickly, reducing inventory backlogs and lowering operating costs. P&G can optimize product design and marketing strategies and improve product market competitiveness through accurate insights into consumer needs.

In the digital economy era, the rapid spread of information and the diversification of consumer demand have put forward higher requirements on the supply chain and market responsiveness of enterprises. The development of air transport and freight has provided enterprises with faster and more flexible logistics solutions. P&G China can take advantage of this advantage to better realize "fast, accurate and complete" consumer insights, and timely adjust product supply and marketing strategies to adapt to the dynamic changes in the market.

In addition, the reliability of air freight cannot be ignored. It can ensure the safety and stability of goods during transportation and reduce losses and delays. This is of great significance to companies like P&G that focus on product quality and brand image.

In short, air freight and the "fast, accurate and complete" consumer insight concept advocated by P&G China CEO Xu Min promote and integrate each other. This integration not only brings opportunities for the development of P&G China, but also sets an example for the entire industry, inspiring more companies to focus on the coordinated development of logistics and market insights in the pursuit of market success.