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With their keen market insight and innovative spirit, China's post-90s generation quickly discovered opportunities in the Southeast Asian maternal and infant market. They deeply understood the needs of local consumers and carefully created product lines suitable for the market, from diapers to various maternal and infant products. The rise of e-commerce platforms has provided a strong boost to their business expansion, breaking the limitations of region and time and allowing products to reach consumers more conveniently.

However, in order to deliver these products to consumers efficiently and quickly, a modern logistics and transportation system is indispensable. Among them, air transportation plays a vital role in this process. With its high efficiency and speed, air transportation greatly shortens the transportation time of products and ensures the freshness and timeliness of maternal and child products. For those products with a short shelf life or in urgent need, such as infant formula, air transportation has become the first choice.

Air transportation not only ensures the timely supply of products, but also improves consumers' shopping experience. Fast delivery services allow consumers to receive their favorite products faster, enhancing their trust and satisfaction with brands and e-commerce platforms. At the same time, efficient transportation also reduces the risk of inventory backlogs, which helps companies better control costs and optimize supply chain management.

For Chinese post-90s who are seeking to make money in Southeast Asia, choosing the right air transport partner is crucial. They need to consider factors such as the transport company's route coverage, service quality, and transportation costs. A high-quality air transport partner can provide companies with customized solutions to meet different transportation needs and ensure that goods are safely delivered to the destination within the specified time.

In addition, the development of air transportation is also restricted by some factors. For example, the fluctuation of fuel prices, the shortage of route resources and the influence of climatic conditions. These factors may lead to the increase of transportation costs and the uncertainty of transportation time. Therefore, enterprises need to make risk assessments and countermeasures in advance to reduce the impact of these unfavorable factors on their business.

In short, air transport has played an indispensable role in helping the post-90s generation in China expand their maternal and infant markets in Southeast Asia. However, companies also need to properly address various challenges while leveraging their advantages to achieve sustainable development.