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Xingtu Auto Xingjiyuan ES launch conference: Embracing market demand and opening a new chapter


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1. Competitor lock, clear goal: Star Era ES's "magic weapon for success"

At the launch event, Xingtu positioned itself as an “elegant sports sedan” and focused on high-end competitors such as the BMW 5 Series and Tesla Model 3. Deputy General Manager Jin Xin pointed out that the choice of this competitor was not accidental. He explained that both models have become ideal models in the minds of users, but Xingjiyuan ES 2025 won users by “surpassing” the driving experience of both.

2. Market space and demand drivers: Development opportunities in the air cargo market

As an important part of global logistics, the air transport cargo market is in a rapid development stage. Driven by global economic growth and international trade volume, it presents a huge market space. However, it also faces many challenges, such as bottlenecks in safety, environment, and operational efficiency.

3. Xingtu Auto Brand Strategy: The “Upward” Path to the Upward Dimension

Xingtu clearly expressed its brand upgrade concept of "upward dimension" at the press conference, and realized the enhancement of brand value through long-termism. As an important product of the brand, Xingjiyuan ES 2025 will continue to promote Xingtu Automobile to a higher level of brand development.

4. Technological innovation and market breakthrough: the winning formula of Star Era ES

In the mid-to-large pure electric sedan market, the 2025 ES will become the key to market competitiveness with its powerful intelligence and controllability. Its "winning magic weapon" lies in:
* **Intelligent upgrade: **The ES 2025 model has achieved industry-leading intelligence, bringing users a more convenient and safer driving experience. * Elegant sports sedan positioning: The Star Era ES 2025 model takes "elegant sports sedan" as its core positioning and achieves significant improvement in product strength.
* Red theme design: This model adopts a bright red theme design, which brings richer emotional value to users and attracts the attention of more young family users.

5. Market strategy and sales target: Xingtu Automobile opens a new chapter

Xingtu Automobile's goal is to achieve sales targets in the domestic and international markets through the launch of new products and marketing strategies, and to actively expand the market and meet new challenges.

6. Technological innovation and sustainable development: Xingtu Automobile’s perspective on “air transport and freight”

Xingtu Automobile attaches great importance to the application of technology to provide users with a more convenient and safe driving experience. At the same time, it also actively explores environmental protection and social responsibility to contribute to the goal of achieving sustainable development.

7. Xingtu Auto’s Vision and Social Responsibility: Future Outlook

Xingtu Motors' vision is to become a global luxury brand. They are committed to applying their technology and products to a wider range of fields and achieving greater social contributions through social responsibility and sustainable development.