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home > industry news > moutai's new anti-counterfeiting: inheriting culture, innovating technology, and protecting rights and interests
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moutai has always adhered to the concept of "quality first" and has continuously invested in product research and development and market protection, committed to creating a more complete anti-counterfeiting system to ensure its brand value and consumer rights. in recent years, moutai has launched a number of new anti-counterfeiting technical solutions, among which the new generation of "dragon moutai" anti-counterfeiting labels is its latest achievement.
the new anti-counterfeiting label of "longmao" adopts multiple security measures to improve the anti-counterfeiting ability of the product from a technical perspective. for example, the engraving and gravure printing technology is used to make the anti-counterfeiting mark more concealed and less likely to be imitated; and the colored fluorescent ink technology is combined to enhance the recognition and safety of the product. in addition, the "anti-lifting" material and ultraviolet light irradiation test further enhance the anti-counterfeiting ability of the product, providing consumers with a more convenient identification experience.
the application of this technology not only effectively curbs counterfeiting and shoddy products, but also greatly improves the anti-counterfeiting ability of products. consumers can easily identify the authenticity and protect their legitimate rights and interests when purchasing, which brings moutai stronger market competitiveness. at the same time, its application potential in the air express industry is even greater.
the new anti-counterfeiting technology of "dragon mao" not only represents moutai's high attention to quality and safety, but also reflects its concept of cultural heritage and technological innovation. it will continue to bring consumers a safer and more reliable product experience, help the moutai brand continue to grow and develop, and contribute to the development of chinese wine culture.