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when the "exposing" and "revealing" content in the video is released, it often lacks authenticity and rigor, and even becomes a false marketing method. the publishers of these contents use social hot events to sell goods, trying to attract the audience's attention by "exposing" and thus gain profits. this behavior not only violates the regulations of the short video platform, but also brings harm to people.

for example, some short video producers will release false information in the "exposing black" videos, exaggerate the effects of products, and even create panic, and ultimately seek profits by bringing goods. these behaviors not only violate the principles of social morality, but are also likely to cause market disorder and cause economic losses.

this phenomenon has also triggered a discussion on the supervision of short video platforms. some experts and scholars believe that short video platforms need stricter supervision and rectification in multiple aspects such as content release and user behavior. at the same time, the platform itself also needs to take responsibility to provide users with safe and reliable information services and maintain a fair and just market environment.

the phenomenon of "fake exposure of fraud and real sales promotion" reflects the information age of our times. in the era of information explosion, people often find it difficult to distinguish between truth and falsehood when faced with a variety of content, which makes it more difficult to regulate short video platforms. therefore, we need to actively explore new regulatory models and strengthen supervision and management of short video platforms to maintain social order and public interests.

at the same time, we should also start from user behavior, guide them to consume rationally, learn to distinguish true and false information, and avoid being deceived by false marketing. only in the information age can we truly enjoy a convenient and safe online life.