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The prosperity of cross-border e-commerce has led to a sharp increase in demand for overseas express delivery. Consumers' desire for overseas goods has led express delivery companies to continuously optimize their services and improve delivery speed and quality. However, this has also brought a series of challenges. For example, differences in laws and regulations in different countries and regions may cause express parcels to encounter obstacles during customs clearance.

At the same time, the control of logistics costs is also an important issue facing overseas express delivery. High transportation costs may weaken consumers' willingness to buy and affect the further development of cross-border e-commerce. In order to reduce costs, express delivery companies need to carefully plan and innovate in transportation methods, warehousing layout, etc.

In terms of service quality, overseas express delivery needs to deal with problems such as package loss and damage to protect the rights and interests of consumers. This requires not only the establishment of a sound compensation mechanism, but also the strengthening of monitoring and management of the express delivery process.

Looking back at the incident involving Thai Prime Minister Setha, it reminds us that in any field, we must abide by laws and regulations, otherwise we will face serious consequences. This is also similar to the overseas express delivery industry. Express delivery companies must comply with the relevant regulations of various countries to ensure that their business operations are legal and compliant.

In short, the overseas express delivery industry needs to constantly overcome various difficulties and challenges in its development process to meet the needs of consumers and achieve sustainable development. At the same time, it should also learn lessons from events in other fields and constantly improve itself.